August 7, 2017

Who says creativity in the western wear sectors is found only in metropolitan cities? What we're introducing to you is an absolute gem of a brand from the old city of Indore, Label Sneha Soni. Founded in 2016, the brand has just upped their game with each collection that they have created.


The designer, one of the most humble person from the industry, has a vision to transform western wear into a wearable, quality driven category for women who are looking to upgrade their wardrobes. Brand Sneha Soni indulges in a lot of rich fabrics and modern silhouettes that gives the garments a Pret line feel.


We love how she designs her tops, with the use of motifs, neat embroidery, beads and pearls. The brand's button down collared shirts give a stylish edge to the classic piece of garments. She uses a lot of chain work in her motifs and patches, but they don't look over the top or aren't heavy to carry. Infact, they perfectly compliment the ensemble, with a great balance in subtlety and dressing up.


For her current collection Sneha has used a lot of sequences in her shift dresses, along with subtle metallic studs. The brand has attractively detailed the sleeves of the dresses with frills. The use of net along the necklines and hemlines enhances the peek-a-boo factor, with just enough mystery and sex appeal. The label is big on trends like off-shoulder and cut out shoulder tops and dresses, they also like to experiment a lot with stripes to create a sort of illusion for the onlooker. We know you can't believe all this awesomeness can be rolled into one collection, so come check them out for yourself!


Shop from them at TPPI BIG BANG on August 19'2017 at Ashoka Hotel, New Delhi.


Head to the following pages to know more about Sneha Soni:




Head to the following Journal entry to read about our influencer Priyanka Narang:


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